I’ve been thinking about what my Twitter strategy should be for a while.
Should you use multiple twitter accounts? Or one over arching one?
I have lots of websites/brands… but am self-employed. So there’s only one of me.
Using tools like hootsuite helps, but there was still a sense of inauthenticity.
Then I thought, who uses Twitter the best? Celebrities do.
And “who are they on twitter”?
They are themselves.
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So That’s who I am going to be on Twitter.